The Story

The ‘Tony’ collection represents the British side of my heritage, focusing on familiar routines and memories associated with mornings before school. It captures a sense of everyday nostalgia, drawing on small, often overlooked moments that feel both personal and widely recognisable.

Cereal, in particular, acts as a central visual reference within this collection. As a consistent and familiar part of these morning routines, it becomes a starting point for developing imagery and motifs. Rather than presenting it literally, the forms, textures and colours are reimagined through illustration and surface design, transforming something ordinary into more stylised, fashion-led outcomes.

The collection adopts a more playful and expressive approach through its use of colour and composition, reflecting the energy of these early morning moments.